Alanna Pearl, Attorney

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Alanna Pearl’s business and estate planning practice focuses on helping individuals, families and small business owners enhance their lives today and secure their futures tomorrow. She excels in guiding her clients through the often confusing maze of financial and legal decisions to ensure the well-being of their businesses and loved ones, and assist in the accomplishment of cherished goals. Whether you are married or single, with a traditional family or blended, just starting out in your career or looking back on a life well lived, Alanna will help you achieve your goals today and for years to come.

Alanna graduated in the top 10% of her law school class from University of San Diego in 2007, and began her legal career in business litigation working with several prestigious law firms in San Diego. Although Alanna enjoyed a successful career as a litigation attorney, she ultimately became disillusioned with what she was seeing. She wanted to serve as a counselor for her clients in the true sense of the word, guiding them to make strategic decisions in business and life and serving as their trusted advisor and lifetime lawyer. For this reason, Alanna founded Conscious Legal in 2018 – a full service law firm serving individuals, families and small business owners throughout California.

Alanna’s mission is to use her top-notch legal and counseling skills to empower her clients, helping them to plan properly and create a firm foundation to reach higher ground. As part of her business law and estate planning practice, Alanna dedicates much of her time towards educating her community on issues related to family asset protection, Kids Protection Planning, the Legal, Insurance, Financial, and Tax (“LIFT”) issues related to running a small business, and creating and preserving a lasting Legacy that includes more than just money.

Originally from New Jersey, Alanna relocated to San Diego in 2004 and is an avid skier and music lover.

Liz Roberts, Client Services Director


It was August, 2004 when I moved to San Diego after graduating from University of Vermont. Shortly after moving to Encinitas, I started my career in teaching Special Education preschool. After finishing my Master’s in Special Education and becoming a Board Certified Behavior Analyst, I began working with children with special needs in the public school setting, in private homes, and in the clinic setting and at Rady Children’s Hospital. 

When I learned about how my best friend, attorney Alanna Pearl, was creating a law firm to work with families and conscious small business owners, I quickly saw the value we could provide as a team. I still work with children with special needs on a part-time basis, but my main focus now is on providing a personal and customized experience to the clients of Conscious Legal, guiding them through the process of legal life planning with ease and peace of mind.  

One of the things I love most about working with Conscious Legal is the Kids Protection Plan and Life and Legacy Videos we create with our estate plans, which are truly unique services we offer to our clients. This is where we capture the essence of who you are, and what matters to you most. 

I look forward to meeting you, and learning what matters most in your life.

you have questions?


helping families preserve their inheritance &
keep their family affairs private

Probate is an expensive and lengthy process that is also very public. That’s right. Anyone can go down to the courthouse and find out tons of information about you, your family, and your assets – including people who don’t have the best intentions. This can leave your children or loved ones vulnerable to potential scams and predators.

During your Life and Legacy Planning Session, we can educate you on how you can ensure your assets can be privately transitioned outside of the court system. We can even show you how you can ensure your assets pass to your loved ones in a way that is totally protected and are never at risk of a future divorce, creditors, or bankruptcy.  

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